(AP Photo/Gerry Broome, File)

RALEIGH, N.C. (AP) North Carolina remains steadfast in its belief that the NCAA is overreaching in its investigation of the school's long-running academic fraud case.

In a 102-page response to a third set of NCAA charges, North Carolina on Thursday once again challenged the NCAA's jurisdiction to pursue charges for issues the school states "are academic in nature" and "lie beyond the reach of the bylaws belatedly invoked" by the NCAA. The school's argument mirrors the position it took last August to a previous NCAA Notice of Allegations.

"The fundamental issue in our case is that the NCAA bylaws cover athletics matters, not how academics are managed," athletic director Bubba Cunningham said on a conference call following the release of UNC's response. "Our reply to each allegation is based on the NCAA's constitution and member-adopted bylaws. We expect the committee on infractions to consistently apply these bylaws as the case moves forward."

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